I was born and raised in Brazil, but after a Master degree in Journalism at Madrid, I started my professional television career in Spain. However, I’ve been working in Portugal for almost three decades, heading executive management functions for more than 20 years. I held manager and director roles at RTP, launching formats, managing programming, and running channels. Later, I was Program Director at TVI, where I became General Director of Broadcasting and Programs. Currently, I am CEO at Coral Europa.